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Naked conversations: how blogs are changing the way...

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According to experts Robert Scoble and Shel Israel, blogs offer businesses something that has long been lacking in their communication with customers -- meaningful dialogue. Devoid of corporate-speak and empty promises, business blogs can humanize communication, bringing companies and their constituencies together in a way that improves both image and bottom line.

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Availability

181103209

659.2 SCO n

Z. HANDIMAN

Available

Detail Information

Series Title

-

Call Number

659.2 SCO n

Publisher

New Jersey : John Wiley & Sons., 2006

Collation

x,251p.; 24 cm.

Language

English

ISBN/ISSN

978-0-471-74719-2

Classification

659.2

Content Type

-

Media Type

-

Carrier Type

-

Edition

-

Subject(s)

WEBLOGS, BUSINESS COMMUNICATION

Specific Detail Info

v

Statement of Responsibility

-

Other version/related

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